Today, Birmingham continues to grapple with economic challenges as community leaders explore ways to boost job creation and investment in the metro area. According to a recent analysis of economic data, it seems apparent that the Birmingham metro area is falling behind in generating new jobs and attracting investment, crucial components for local prosperity.
The Birmingham metropolitan area, which encompasses seven counties, accounted for more than 23% of Alabama’s population in 2023. However, when it comes to creating new opportunities, the numbers tell a different story. The Alabama Department of Commerce’s 2023 annual report revealed that Birmingham generated only 12.1% of the state’s new jobs and 15.55% of its new capital investments.
Looking at longer trends, the five-year statistics from 2019 to 2023 indicate that the Birmingham metro created just 15.9% of the state’s new jobs and 11.22% of its capital investment. With such figures, many community leaders argue there is an urgent need for a strategy that truly fosters growth in the Birmingham area.
At the forefront of efforts to stimulate economic growth is the Birmingham Business Alliance (BBA). This organization is responsible for job creation and attracting investments. While the BBA has dedicated staff, there is a noticeable disparity in resources when compared to other organizations in the region. For instance, the Regional Planning Commission of Greater Birmingham boasts a staff of sixty-seven, and the Greater Birmingham Convention & Visitors Bureau has thirty-three on its team, whereas the BBA has only seventeen staff members.
The current staffing levels raise questions about how much priority the community gives to economic development. Although planning and tourism are essential facets for growth, some argue that investing more in economic development could yield better results for job creation.
The BBA’s reliance on the Alabama Department of Commerce for economic prospects has its limitations. While the state agency primarily focuses on attracting traditional manufacturing businesses, Birmingham’s economy is increasingly comprised of white-collar industries and office-based operations. This mismatch means that local organizations must take matters into their own hands to find suitable companies that can occupy the abundant vacant office space within Jefferson and Shelby counties, which exceeds two million square feet.
Some estimates suggest that filling this vacant office space could create jobs for over 8,000 workers and contribute significantly to local tax revenue. However, this aspiration demands dedicated recruitment efforts that the BBA currently lacks the resources to undertake effectively.
Funding for the BBA mainly comes from contributions made by local businesses. Unfortunately, with Birmingham’s economic landscape evolving and fewer large corporations remaining, raising sufficient funds becomes a steep hill to climb. Most companies, while willing to contribute to community development, may shy away from donations due to the fear of increased competition.
Additionally, a fundraising-focused organization is often left with limited resources to devote directly to business recruitment and development efforts. As a result, many community leaders, including Don Erwin, an economic developer and local writer, are calling for a shift in how Birmingham funds its growth initiatives.
Erwin advocates for a substantial boost in support for the BBA, both in terms of staffing and funding. He argues that Birmingham must place economic development efforts as a priority, comparable to those afforded to planning and tourism. To see tangible results, local organizations must have the necessary tools and manpower to take on the pressing challenge of job creation head-on.
As Birmingham looks to the future, fostering economic growth will be vital for not just the community’s prosperity, but the attraction of talented workers and investment opportunities. Only through serious and sustained efforts can the metropolitan area hope to build a more vibrant economy.
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